Elon Musk claims Apple has “fully resumed” Twitter advertising. The billionaire made this remark during a television interview. The interview with Musk occurred on November 28. Apple has “almost entirely ceased advertising on Twitter” and threatened to remove the iOS client from the App Store. “Do they hate free speech?” Musk asked his followers to join him in censorship and he did.
After the Colorado Springs on November 19, Apple stopped advertising on Twitter for a while. The outlet says that brands tend to cut back on their Twitter ads after shootings and disasters, mostly because they don’t want their products to be shown next to tweets about humans tragedy.
“We resolved the misunderstanding about Twitter potentially being removed from the App Store,”He posted. “Tim was clear that Apple never considered doing so.”Musk said that Apple was the largest advertiser in Twitter on Saturday. Musk thanked advertisers that day.”
Similarly, Platformer’s Zo Schiffer Amazon also revealed intentions to relaunch Twitter advertising on Saturday. According to estimates, the retail giant has committed to spending approximately $100 million each year.
On November 30, Media Matters for America revealed data indicating Apple’s expenditures have increased since Musk assumed control. Between November 8 and November 21, there was a decline, but not a full halt.Despite this, it was reported that Apple’s daily expenditures on November 28 were $84,615.70.
Apple is Twitter’s largest advertiser, and according to Elon Musk, it has resumed normal advertising spending. However, it is unclear whether Apple actually reduced its ad purchases or not.
Source NFT NEWpro